Two final sentences were selected, and the first phase of poster development was started. Phase 1 was to be typography only: no shapes, just words and letterforms. The two sentences that were selected were “Helping others: make it a habit” and “Be a decent human being.” The following are the various design iterations of those posters.
Phase 2 of the project was to create a series of posters using only shapes which portrayed the original two sentences “Helping others: make it a habit” and “Be a decent human being.” The following are the initial design iterations for those explorations.
The final phase of the project was to combine one type-only poster with one shape-only poster to see what the resulting design/composition would look like. The following are the final results of those pairings.